Peso Pluma has become a name that resonates far beyond the borders of Mexico. Known for his unique voice, edgy style, and ability to blend traditional corridos with modern urban beats, he has risen to international fame in just a few short years. Fans are not only curious about his music but also about Peso Pluma’s age, personal life, relationships, and growing influence in the Latin music scene.
At a young age, Peso Pluma has already established himself as one of the leading artists pushing Mexican music onto the global stage. With viral hits on TikTok, sold-out tours, and collaborations with top artists, he has redefined what it means to be a regional Mexican artist in today’s digital age. His fresh look—often highlighted by his new haircut—and bold personality have also made him a trendsetter, with many fans replicating his style.
In this article, we’ll explore who Peso Pluma really is, his background, career highlights, personal life, including his connection with Nicki Nicole, and his journey from small beginnings to international stardom.
We’ll also dive into his financial success, luxurious lifestyle, fun facts, and what the future might hold for this fast-rising star. Whether you’re a longtime listener or just discovering him, this detailed guide will give you everything you need to know about Peso Pluma.
Quick Bio
| Category | Details |
| Full Name | Hassan Emilio Kabande Laija |
| Stage Name | Peso Pluma |
| Date of Birth | June 15, 1999 |
| Age (2025) | 26 years old |
| Birthplace | Zapopan, Jalisco, Mexico |
| Nationality | Mexican |
| Ethnicity | Mixed (Lebanese and Mexican descent) |
| Religion | Christianity |
| Parents | Father: of Lebanese descent; Mother: Mexican (names not publicly disclosed) |
| Siblings | Information not widely available |
| Relationship | Romantically linked to Argentine singer Nicki Nicole (relationship has been on-and-off) |
| Children | None reported |
| Height | 5 ft 7 in (170 cm) |
| Weight | 67 kg (148 lbs) |
| Body Type | Slim, athletic |
| Eye Color | Brown |
| Hair Color | Black (often dyed blonde or with highlights) |
| Body Measurements | Chest: 38 in (97 cm), Waist: 30 in (76 cm), Biceps: 13 in (33 cm) |
| Profession | Singer, Songwriter, Rapper |
| Music Genre | Regional Mexican (Corridos Tumbados, Reggaeton, Latin Trap, Corridos Bélicos) |
| Career Start | 2020 (self-published music via YouTube and Spotify) |
| Breakthrough | 2022 with “Ella Baila Sola” (with Eslabon Armado) – charted globally |
| Albums | Ah, Qué? (2020), Efectos Secundarios (2021), Génesis (2023) |
| Awards | Latin Grammy Award, Billboard Music Awards (Regional Mexican Artist of the Year, 2023), multiple Premios Juventud |
| Notable Collaborations | Nicki Nicole, Becky G, Bizarrap, Eslabon Armado, Ovy on the Drums, Karol G |
| 2025 Net Worth | $15 million USD (estimated) |
| Primary Income Sources | Music sales, streaming revenue, live concerts, brand endorsements, YouTube, royalties |
| Residence | Splits time between Guadalajara, Mexico, and Los Angeles, California |
| Lifestyle | Known for luxury cars, designer fashion, and a strong social media presence |
Who is Peso Pluma?
Peso Pluma, born Hassan Emilio Kabande Laija on June 15, 1999, is a Mexican singer, songwriter, and performer who has become one of the most important voices in the new wave of corridos tumbados (urban corridos). At 26 years old in 2025, Peso Pluma has already carved out a place for himself in music history by combining Mexican tradition with modern beats, hip-hop, and reggaeton influences.
He was born in Zapopan, Jalisco, Mexico, into a family with Lebanese roots. His multicultural background has shaped not only his personal identity but also the unique sound that sets him apart from other artists. While his lyrics often reflect street culture, resilience, and personal struggles, they also highlight themes of ambition, love, and modern youth expression.
Peso Pluma has earned comparisons to global stars for his ability to bring local genres to international audiences. His rise to fame came through social media platforms like TikTok, where fans picked up on his catchy hooks and storytelling. Songs like Ella Baila Sola became instant hits, dominating charts in both Mexico and the United States.
Today, he is more than just a singer. He is a cultural icon who represents a new generation of Latin talent, breaking barriers and influencing fashion trends with his haircuts, tattoos, and unapologetic style. His public relationship with Argentine singer Nicki Nicole also brought attention, making him a regular subject in entertainment news.
Peso Pluma’s rapid ascent proves that age is no barrier to success in music if you have talent, originality, and the ability to connect with audiences globally.
Early Life and Background
Peso Pluma’s early years shaped much of the artist he is today. Here are key points about his background:
- Birthplace & Date: Born on June 15, 1999, in Zapopan, Jalisco, Mexico.
- Family Roots: He comes from a Mexican family with Lebanese heritage, which provides him with a diverse cultural upbringing.
- Education: He attended local schools in Jalisco before focusing fully on music.
- Musical Influences: Grew up listening to Mexican regional music, hip-hop, and reggaeton, which later shaped his hybrid style.
- Passion for Music: Started writing songs as a teenager, often inspired by real-life struggles and the stories of people around him.
- Self-Expression: He used music as a way to cope with challenges and to channel his creativity.
Peso Pluma’s unique mix of cultural influences and his early love for storytelling helped him stand out as an artist destined to break boundaries.
Personal Life and Relationships
Peso Pluma’s personal life often makes headlines, as fans are eager to know more about the man behind the music. Some highlights include:
- Relationship with Nicki Nicole: Peso Pluma was linked romantically to Argentine singer Nicki Nicole, and their collaboration further fueled fan speculation. Their relationship was highly publicized before their eventual split.
- Private Yet Public: While he shares parts of his life on social media, Peso Pluma is careful about keeping certain details private.
- Family Influence: He remains close to his family, who supported his artistic dreams early on.
- Friendships in the Industry: Peso Pluma maintains close ties with fellow artists, often collaborating with big names across genres.
- Lifestyle Choices: His personality reflects both humility and ambition, often balancing between his Mexican roots and international fame.
His relationships, especially with Nicki Nicole, have not only influenced his personal life but also fueled curiosity among fans, making him a central Figure in Latin pop culture.
Career and Achievements
Peso Pluma’s career is marked by rapid growth, viral success, and international recognition. Some key milestones include:
- Debut: Released his early works independently, gaining traction on streaming platforms.
- Breakthrough Song: Ella Baila Sola became a global hit, topping charts and making him a household name.
- Collaborations: Worked with artists like Natanael Cano, Becky G, and Nicki Nicole, expanding his fan base.
- Social Media Success: His music went viral on TikTok, helping him reach younger audiences worldwide.
- Tours: Launched successful international tours, with fans eagerly attending Peso Pluma tour dates across North America and Latin America.
- Awards & Recognition: Nominated for and won multiple Latin music awards, cementing his place as a leading voice in regional Mexican music.
Peso Pluma’s achievements at such a young age highlight his role in reshaping the perception of Mexican music on the world stage.
Net Worth Overview
Peso Pluma’s net worth reflects his rising career and multiple income streams.
| Year | Estimated Net Worth | Notes |
| 2020 | $1 Million | Early career success through streaming |
| 2021 | $2.5 Million | Gained more fans through collaborations |
| 2022 | $5 Million | Viral TikTok songs boosted earnings |
| 2023 | $8 Million | Tours and global recognition increased income |
| 2024 | $12 Million | Chart-topping songs and brand deals |
| 2025 | $15 Million+ | Continued tours, streaming revenue, and endorsements |
Peso Pluma’s wealth continues to grow as he expands into international markets, with touring and collaborations being major contributors.
Major Sources of Income
Several revenue streams support Peso Pluma’s success:
- Music Sales & Streaming: His songs generate millions of plays across Spotify, Apple Music, and YouTube.
- Concerts & Tours: Ticket sales from his worldwide tours bring in significant revenue.
- Brand Endorsements: Collaborates with fashion and lifestyle brands, leveraging his trendsetting image.
- Collaborations: Features with other artists expand his reach and boost income.
- Merchandise Sales: His official merchandise line is popular among fans.
- Social Media Presence: Monetization through platforms like TikTok and Instagram adds another layer of income.
Luxurious Lifestyle
As Peso Pluma’s wealth grows, so does his luxurious lifestyle:
- Fashion Forward: Known for stylish outfits and trendy Peso Pluma haircuts, he often collaborates with top designers.
- Travel: Frequently travels worldwide for tours and leisure, sharing glimpses with fans online.
- Cars & Accessories: Has been spotted with luxury cars and high-end accessories.
- Residences: Reportedly owns properties in Mexico and abroad, reflecting his growing wealth.
- Exclusive Events: Regularly attends high-profile music events, festivals, and fashion shows.
Peso Pluma enjoys the rewards of his hard work while maintaining a strong connection to his cultural roots.
Hobbies and Fun Facts
Peso Pluma’s personality goes beyond the stage. Here are some fun facts:
- Soccer Fan: Passionate about football, often attending games when not touring.
- Fitness Enthusiast: Keeps himself in shape with regular workouts.
- Tattoo Collector: His tattoos often carry personal meanings tied to his journey.
- Love for Fashion: Experiments with bold hairstyles and outfits that set trends.
- Social Media Star: Known for engaging with fans directly on TikTok and Instagram.
- Songwriting: Writes most of his own music, making his songs deeply personal.
- Cultural Pride: Proudly represents Mexico in his music and global presence.
- Animal Lover: Occasionally shares moments with pets on social media.
- Humble Beginnings: Despite fame, he often recalls his struggles to inspire fans.
- Nickname: “Peso Pluma,” meaning “featherweight,” reflects his light yet powerful presence in the music industry.
Future Prospects
Peso Pluma’s career shows no signs of slowing down. His future looks promising with:
- Global Collaborations: Plans to work with more international stars.
- Expanding Tours: Expected to announce more global tour dates.
- New Albums: Fans anticipate new music blending genres.
- Fashion Influence: Likely to expand into fashion collaborations.
- Cultural Impact: Continuing to put Mexican music on the global map.
Impact on Social Media
Peso Pluma’s success is tied closely to his online presence:
- TikTok: Viral trends using his music boosted his career.
- Instagram: Millions of followers engage with his fashion, lifestyle, and music updates.
- YouTube: Music videos reach millions, contributing to his income.
- Fan Engagement: Regularly interacts with fans, building a loyal community.
- Trendsetter: His looks, including his new haircut, often spark online trends.
Social media remains a driving force behind Peso Pluma’s influence and global reach.
Social Media Profile
| Platform | Link |
| Wikipedia | Click here |
| Click here |
Frequently Asked Questions (FAQs)
Q1: How old is Peso Pluma in 2025?
He is 26 years old, born on June 15, 1999.
Q2: What is Peso Pluma’s net worth?
His estimated net worth in 2025 is over $15 million.
Q3: Who is Peso Pluma dating?
He was previously linked to Nicki Nicole, but as of now, his relationship status remains private.
Q4: What is Peso Pluma’s most famous song?
Ella Baila Sola is considered his global breakthrough hit.
Q5: Why is Peso Pluma so popular?
His unique mix of traditional corridos and modern beats, along with his trendsetting style, made him a cultural icon.
Conclusion
Peso Pluma’s journey from a young dreamer in Jalisco to an international superstar is nothing short of inspiring. At just 26 years old, he has already achieved milestones that many artists only dream of. His story is a mix of cultural pride, innovation, and resilience, making him one of the most influential Latin artists of his generation.
With millions of fans worldwide, a growing fortune, and an unstoppable career, Peso Pluma is more than just a singer—he is the voice of a new era in music. From his tours to his haircuts, every detail of his life captures the attention of fans eager to see what he will do next. The future looks bright, and Peso Pluma is undoubtedly on his way to becoming a global legend.
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